Amorepacific Group has named Jessica Hanson (shown above) as President and General Manager of Amorepacific U.S.

Hanson will help ensure the company’s growth trajectory is keeping pace with changes in market strategies, while focusing on overseeing all strategic marketing, sales and operations functions.

Commenting on the appointment, Dong-Hyun Bae, president, Amorepacific Group, says, “Ms. Hanson is a strong visionary leader with excellent track record of growing beauty brands and we look forward to expanding our market share in the US, the world’s largest market, under her leadership.”

Hanson comments, ”I am honored…Amorepacific’s unparalleled commitment to research and innovation, combined with more than 70 years of heritage and development of best-in-class beauty brands, will continue to be our driving force and I look forward to elevating the company’s presence in the US.”

More About Jessica Hanson

Hanson is a beauty industry veteran with over 15 years of experience and a proven track record for delivering business performance.

Prior, she served as chief marketing and sales officer for Perricone MD, where she was responsible for the omni-channel business in the United States and Canada. Before that, she spent eight years at L’Oreal USA holding various leadership roles in both Marketing and Sales for the L’Oreal Paris and Clarisonic brands.

Hanson also held a merchandising leadership role at Sephora as DMM/Vice President of Luxury Fragrances and Men’s Grooming divisions, where she revolutionized the fragrance category with a new strategy, vision and built a strategic partnerships with over 60 brands in the prestige industry.

Photo Credit: J. Ryan Ulsh